¿Qué es la app de WhatsApp Business?
En términos técnicos, The mobile and desktop application for small businesses to communicate with customers using a business profile, catalog, labels, quick replies, and greeting tools.
¿Por qué es importante?
Es importante porque The app is the simplest human-operated business surface and should not be confused with a server-side integration platform.
Cómo funciona
El sistema funciona así: People send messages from the app or linked devices. Business metadata and local tools organize work, while Coexistence can connect an eligible number to Cloud API.
Ejemplo técnico
Ejemplo: A store owner answers from the phone, uses labels and quick replies, then adds Coexistence so the CRM can log threads and automate selected follow-ups.
Notas de implementación
Notas técnicas: Plan device access, backups, operator ownership, history, catalog behavior, and which app features are not exposed through API or Coexistence.
