WhatsAppConnect WhatsApp to Frontline's AI CRM

Bring customer messages, contacts, AI agents, Max, and your team into one WhatsApp operating layer—with 1:1 and group conversations kept in context.

Includes

CRM Message & Contact Sync

Sync contacts and message history from 1:1 and group conversations with your CRM.

Agent Channel

Connect AI agents to WhatsApp and respond to customer inquiries across supported message types.

Max Channel

Talk with your personal agent in WhatsApp and keep work moving from the same channel.

WhatsApp

The most complete WhatsApp integration

Combine invisible human handoffs, native WhatsApp experiences, and campaign attribution in one place.

Coexistence on WhatsApp Business

Humans and AI share the same number. Step into any conversation from WhatsApp Business or Frontline Inbox while the full history stays synchronized.

WhatsApp capabilities

Build on the best foundation

[01]
Audio
Imagereceipt.jpg
Documentinvoice.pdf
Location-34.6, -58.4

Support every payload type

Work with text, audio, images, documents, and locations without leaving the customer thread.

[02]
WhatsAppWhatsApp
InstagramInstagram
MessengerMessenger
Web Chat

Multichannel

Use multimodal AI agents on WhatsApp while keeping the same customer context available across your other channels.

[03]
WhatsApp

WhatsApp

Sofia Ramirez · Sales rep

now

Hi Daniel, your product demo is confirmed for Thursday at 10:00 AM. I just sent the calendar invite.

Sync DMs & Group Chats

Keep 1:1 conversations, group chats, contacts, and message history attached to the right CRM context.

[04]
Cloud APIConnected
WhatsApp BusinessConnected
CoexistenceConnected
WhatsApp WebConnected

Flexible WhatsApp connections

Connect through Cloud API, WhatsApp Business, Coexistence, or WhatsApp Web based on how your team operates.

Why teams run WhatsApp on Frontline

One customer memory

Messages, contacts, handoffs, and outcomes live with the customer instead of remaining inside an isolated inbox.

Humans and AI together

Let agents handle routine conversations and let teammates step in without making customers restart or repeat themselves.

Personal and customer-facing agents

Use AI agents to serve customers and Max to help your own team work from WhatsApp.

From conversation to workflow

Turn WhatsApp activity into CRM updates, follow-up work, forms, attribution, and connected processes.

WhatsApp integration FAQ

Still have a question? You can talk to our team.

Get started with Frontline today