---
title: "WhatsApp CRM Integration for AI Agents | Frontline"
description: "Connect WhatsApp to Frontline's AI CRM. Sync 1:1 and group conversations, run AI agents, and keep contacts, handoffs, and attribution in context."
canonical: "https://www.getfrontline.ai/en/integrations/whatsapp"
language: "en"
image: "https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/0ec72fa8-frontline-social-sharing-preview.webp"
---
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# ![WhatsApp](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/61a40f38-slurp-whatsapp-logo-bicho2be.webp)Connect WhatsApp to Frontline's AI CRM

Bring customer messages, contacts, AI agents, Max, and your team into one WhatsApp operating layer—with 1:1 and group conversations kept in context.

[Start with Google](https://app.getfrontline.ai/)[Start with Microsoft](https://app.getfrontline.ai/)

Includes

## CRM Message & Contact Sync

Sync contacts and message history from 1:1 and group conversations with your CRM.

## Agent Channel

Connect AI agents to WhatsApp and respond to customer inquiries across supported message types.

## Max Channel

Talk with your personal agent in WhatsApp and keep work moving from the same channel.

WhatsApp

## The most complete WhatsApp integration

Combine invisible human handoffs, native WhatsApp experiences, and campaign attribution in one place.

Coexistence on WhatsApp Business

![WhatsApp](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/61a40f38-slurp-whatsapp-logo-bicho2be.webp)

Same number · +1 415 555 0192

Step in from WhatsApp Business or Frontline Inbox

WhatsApp Business

Team app

Hi, when will my order arrive?

It arrives tomorrow between 9 am and 1 pm.

Perfect, thank you 🙌

Reply from the app

Frontline Inbox

Order #A-2481

Nora · IA

Step in from Frontline Inbox

The full history stays synchronized

### Coexistence on WhatsApp Business

Humans and AI share the same number. Step into any conversation from WhatsApp Business or Frontline Inbox while the full history stays synchronized.

WhatsApp CRM Sync

WhatsApp Flows

Attribution with Meta Ads

1. ### Coexistence on WhatsApp Business
Humans and AI share the same number. Step into any conversation from WhatsApp Business or Frontline Inbox while the full history stays synchronized.
2. ### WhatsApp CRM Sync
Automatically sync conversations from human reps and their WhatsApp lines, main support numbers, and AI agent conversations—with permissions and granular sharing and visibility.
3. ### WhatsApp Flows
Capture data, qualify leads, book appointments, or complete purchases with native forms inside WhatsApp.
4. ### Attribution with Meta Ads
Connect each conversation to the campaign, ad, and click that started it, then carry that context into your CRM.

WhatsApp capabilities

## Build on the best foundation

\[01\]

Audio

Imagereceipt.jpg

Documentinvoice.pdf

Location\-34.6, -58.4

### Support every payload type

Work with text, audio, images, documents, and locations without leaving the customer thread.

\[02\]

![WhatsApp](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/832ea402-4b42cd04-image.png)WhatsApp

![Instagram](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/1991d458-slurp-instagram-logo-anbqx5lb.webp)Instagram

![Messenger](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/c2b7a0f5-slurp-messenger-logo-chft-1bn.webp)Messenger

Web Chat

### Multichannel

Use multimodal AI agents on WhatsApp while keeping the same customer context available across your other channels.

\[03\]

#### Sofia Ramirez · Sales rep

now

Hi Daniel, your product demo is confirmed for Thursday at 10:00 AM. I just sent the calendar invite.

### Sync DMs & Group Chats

Keep 1:1 conversations, group chats, contacts, and message history attached to the right CRM context.

\[04\]

Cloud APIConnected

WhatsApp BusinessConnected

CoexistenceConnected

WhatsApp WebConnected

### Flexible WhatsApp connections

Connect through Cloud API, WhatsApp Business, Coexistence, or WhatsApp Web based on how your team operates.

## Why teams run WhatsApp on Frontline

### One customer memory

Messages, contacts, handoffs, and outcomes live with the customer instead of remaining inside an isolated inbox.

### Humans and AI together

Let agents handle routine conversations and let teammates step in without making customers restart or repeat themselves.

### Personal and customer-facing agents

Use AI agents to serve customers and Max to help your own team work from WhatsApp.

### From conversation to workflow

Turn WhatsApp activity into CRM updates, follow-up work, forms, attribution, and connected processes.

## Related MCP servers & integrations

[![Instagram](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/2de006b3-ac71ff3d-image.png)Instagram](https://www.getfrontline.ai/en/integrations/instagram)[![Facebook](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/024ffcc0-facebook-logo.png)Facebook](https://www.getfrontline.ai/en/integrations/facebook)[![Slack](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/b79674a0-slurp-slack-logo-cyb9nr6q.webp)Slack](https://www.getfrontline.ai/en/integrations/slack)[![Gmail](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/c2a46ed6-slurp-gmail-logo-fum4c6y.webp)Gmail](https://www.getfrontline.ai/en/integrations/gmail)[![Intercom](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/aa276d8d-intercom-logo.svg)Intercom](https://www.getfrontline.ai/en/integrations/intercom)[![Zendesk](https://cdn.ploy.ai/6eb8e7fc-f32e-4425-a7a1-206f93c19f37/user/f73498a2-zendesk-logo.png)Zendesk](https://www.getfrontline.ai/en/integrations/zendesk)

[View all integrations](https://www.getfrontline.ai/en/integrations)

## WhatsApp integration FAQ

Still have a question? You can [talk to our team](https://cal.com/team/getfrontline/30-min-frontline).

What does the Frontline WhatsApp integration do?

Can Frontline sync WhatsApp messages with the CRM?

Can AI agents respond to customers on WhatsApp?

Can I use Max from WhatsApp?

Which WhatsApp message types are supported?

Does Frontline support WhatsApp group chats?

What is WhatsApp Coexistence?

Can Frontline use WhatsApp Flows?

Can WhatsApp conversations retain Meta Ads attribution?

Which WhatsApp connection options are shown?

Can a human take over from an AI agent?

Can I connect a personal WhatsApp number?

How does WhatsApp contact sync protect personal conversations?

Can I blacklist WhatsApp numbers?

## Get started with Frontline today

[Start with Google](https://app.getfrontline.ai/)[Book a demo](https://cal.com/team/getfrontline/30-min-frontline)
